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Coty Award
The Coty American Fashion Critics' Awards (awarded 1943-1984) were first announced in January 1942 by the cosmetics and perfume company Coty, Inc. to promote and celebrate American fashion, and encourage design during the Second World War. They were conceived and created by Coty, Inc. Executive Vice President, Jean Despres, founder of The Fragrance Foundation and FiFi Awards, and Grover Whalen (a member of the New York City Mayor's Committee, and president of the 1939 New York World's Fair). The publicist and champion of American fashion, Eleanor Lambert, was employed to promote and produce the awards.〔〔Mulvagh, Jane, (Obituary of Eleanor Lambert ), published in ''The Independent'', October 9, 2003〕 The awards were given solely to designers based in America, unlike the Neiman Marcus Fashion Awards. Up until its discontinuation in 1985, the Coty Award was considered one of the most prestigious awards in the field of fashion. The awards were designed by Malvina Hoffman. The womenswear awards are popularly known as Winnies; the menswear award which began in 1968 has no name.〔 Repeat awards were the Return Award and the Hall of Fame award. Special Awards were also awarded to designers in specialist fields.
In 1985, Donald Flannery, the senior vice-president of Pfizer, Inc., Coty's parent company, announced that through their promotion of American fashion design and designers, the awards had successfully brought America into the worldwide fashion scene. This had been the primary reason for the Coty Awards' creation, and as their work was complete it was decided to discontinue them.〔(Coty Awards discontinued after 4 decades ), Daily News Record, June 1985〕
==Recipients of the Award==
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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